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CYEN CREATIVE
  • Work
  • Montage
  • About
  • Contact
  • finy

Context

Finishing The First Pulse is an incredibly special moment. The project has evolved over a decade, from a commercial installation concept to a philosophical visual poem, and eventually into its final form as an authored cinematic short. A concept-visualization journey that began in 2015.

Years ago, I was presented with a rare opportunity to create a film for the lobby screens at Viacom’s New York headquarters. After visiting the space, I immediately envisioned a surreal underwater film, something visually immersive that would quietly greet people as they entered the building, whether staff or visitors.

After weeks of concepting and development, Beauty in Depth was born. A quiet story about humanity’s connection to nature. I was drawn to the contradiction between the film and the building's location in the middle of Times Square, surrounded by LED billboards, advertising, tourists, traffic, and constant motion. I wanted the piece to create an emotional shift the moment someone stepped inside, away from the city's noise and into something slower, calmer, and more meditative.

Unfortunately, the scale was there, but the budget was not. After being explored with multiple production partners, the concept eventually sat on my hard drive for years before I returned to it between commercial projects.

Over time, I gradually stripped the project down to its essential core. I rebuilt its internal logic, refined its pacing, redesigned the look, and developed an entire cinematic language.

What began as an immersive installation concept ultimately became something far more personal — The First Pulse.

 
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Water is our first environment. Before memory, language, or identity, we existed within it.

The First Pulse is a cinematic meditation on emergence, transformation, and the fragile relationship between the human body and nature.

The film imagines origin not as spectacle but as formation. Light dissolves into particles. Particles converge into the body. The submerged human form becomes less a character than a continuation of the surrounding environment.

I wanted the imagery to feel suspended between presence and disappearance. I wanted movement to behave more like memory than narrative. The dandelion became a recurring symbol of continuity: fragile, luminous, and constantly changing.

At its core, The First Pulse is about returning to origin, to the quiet rhythm beneath form, identity, and separation.

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BTS

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The project combined cinematic direction, design, visual effects, and generative image/video workflows within a hybrid production pipeline while maintaining a strong emphasis on authorship, cinematic composition, and emotional clarity.

 

— All Rights Reserved and Produced by Cyen Creative —

 

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